TRADE MARK
Artistes, music publishing

 

Taylor Swift has applied to Trade Mark some of her most individual lyrics, notably “this sick beat” from Shake it Off as well as “nice to meet you, where you been?” and “party like it’s 1989”. Alexander Ross, a partner at law firm Wiggin, explained to the Guardian newspaper “What she is trying to do is to protect individual phrases within her lyrics where those lyrics have become catchphrases. “Once you have a trademarked phrase you have the right to stop someone else using it on things like merchandising” although the article also points to Apple’s Beats by Dre mark which may prove a partially obstacle to Swift’s ambitions.

 

http://www.theguardian.com/music/musicblog/2015/jan/29/taylor-swift-this-sick-beat-worlds-first-trademarked-lyric